Brief
As part of my third year course, I was tasked with creating a newspaper or journal for an already existing brand. I challenged myself to exceed the brief by choosing an ambitious brand, and create a flexible and contemporary design system for a newspaper.
Outcome
Choosing to expand the Alexandra Palace branding, the result of this project is a fresh, exciting newspaper that showcases news from the local community, the many areas and events of the Palace, all whilst combining an effective use of infographics and excellent typographic detail.
Year
2026
Client
Student project
Approaches
Sketching
Editorial
Design systems
Branding

Mindmapping
I am an ardent graphic and digital designer who has specialised in creating excellent digital user-experiences. I also have a personal interest for designing and crafting unique vinyl record concepts.
During my time studying at Reading, I have developed a keen interest for crafting specialised digital user experiences for a multitude of desktop and mobile systems. I firmly believe in the importance of user research as the central practice for any design – big or small.

Research
I am an ardent graphic and digital designer who has specialised in creating excellent digital user-experiences. I also have a personal interest for designing and crafting unique vinyl record concepts.

Logo sketching
I am an ardent graphic and digital designer who has specialised in creating excellent digital user-experiences. I also have a personal interest for designing and crafting unique vinyl record concepts.
During my time studying at Reading, I have developed a keen interest for crafting specialised digital user experiences for a multitude of desktop



Layout sketching
I am an ardent graphic and digital designer who has specialised in creating excellent digital user-experiences. I also have a personal interest for designing and crafting unique vinyl record concepts.
During my time studying at Reading, I have developed a keen interest for crafting specialised digital user experiences for a multitude of desktop


Re-creating an identity
I am an ardent graphic and digital designer who has specialised in creating excellent digital user-experiences. I also have a personal interest for designing and crafting unique vinyl record concepts.
During my time studying at Reading, I have developed a keen interest for crafting specialised digital user experiences for a multitude of desktop

Main section
I am an ardent graphic and digital designer who has specialised in creating excellent digital user-experiences. I also have a personal interest for designing and crafting unique vinyl record concepts.
During my time studying at Reading, I have developed a keen interest for crafting specialised digital user experiences for a multitude of desktop and mobile systems. I firmly believe in the importance of user research as the central practice for any design – big or small.




Pullout section
I am an ardent graphic and digital designer who has specialised in creating excellent digital user-experiences. I also have a personal interest for designing and crafting unique vinyl record concepts.

